Location: Minneapolis, MN or Fargo, ND (Onsite 1x per month)Job Type: W2 ContractCompensation Range: $42-45/hourCella is seeking a Content Writer for the in-house creative team at our client, a reputable and leading global manufacturer of construction, agriculture and landscaping equipment, attachments and services.As a Content Writer, you will craft clear, engaging, and informative content that resonates with both internal stakeholders and external members. You will play a vital role in communicating concepts in an accessible manner, enhancing the brand's voice and presence as a subject matter expert in the industry.Responsibilities:Create high-quality written content for various platforms, including but not limited to articles, infographics, newsletters, social media, emails, video scripts, print, website, and other marketing materials as required.Conduct thorough research on financial topics to ensure accuracy and relevance in all written materials.Collaborate with stakeholders and the Content team to develop content that meets business objectives and adheres to brand standards.Edit and proofread content to ensure clarity, consistency, and adherence to brand guidelines and copywriting guidelines, ensuring voice and tone are consistent throughout. Provide both copywriting and copyediting of content as needed.Work with SEO and other marketing teams to optimize content to follow best practices to enhance online visibility and engagement.Stay updated on industry trends, news, and regulations to inform content development and maintain thought leadership.Monitor content performance metrics and adjust strategies based on analytics and feedback.Qualifications:Bachelor's Degree in English, Communications, Journalism, or a related field.Three to Five (3-5) years of writing experience preferred. MUST have proven experience as a content or copy writer in marketing/advertising.Strong knowledge of brand concepts and the ability to simplify complex information for a broad audience and customers.Familiarity with SEO best practices and experience using tools like Google Analytics and Adobe Analytics preferred.Strong research skills and the ability to analyze and synthesize information from various sources.Skills:Be highly organized, deadline oriented, and quality focused.Effective verbal and written communication.Excellent writing skills, including editing and proofreading, with a keen eye for detail.JOBID: 1093219 #LI-CELLA#LI-CC1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected] offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.PandoLogic. Category:Arts & Entertainment, Keywords:Content Writer, Location:Minneapolis, MN-55402
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